On July 3rd, the 2021 Academic Annual Conference and the Second Marxist Journalism Research and Practice High -end Forum were held in Beijing. The theme of the meeting is based on the theme of "Experience and Trends of Journalism and Trends of Journalism and Studies of the Party", which aims to learn and implement the spirit of the important speech of General Secretary Xi Jinping's "July 1st". Nearly 60 experts and scholars from universities, scientific research institutions, and journalism industry departments gathered together to discuss the second century -old journalism construction and Marxist journalism research and practice.

The former Director of the General Administration of Press and Publication, the honorary chairman of the Journalism Professional Committee of the Chinese Journalism History Society, Professor Liu Binjie, Dean of the School of Journalism and Communication of Tsinghua University, President of the Chinese Society of Journalism History, and Wang of the School of Journalism of Renmin University of China Professor Runze, Su Dapeng, deputy secretary of the Beijing Waiwai Party Committee, and Professor Yuan Jun, director of the School Academic Committee, attended the opening ceremony. The opening ceremony was chaired by Professor Jiang Fei, Dean of the Beijing School of Information and Communication.

In the opening ceremony, Su Dapeng combined with the spirit of the important speech of General Secretary Xi Jinping's "July 1", and put forward to start telling Chinese stories and spreading Chinese voices from three aspects: deep, strong, and thick. , Chinese Plan. Liu Binjie comprehensively inspected the history of the Communist Party of China during the Yan'an period, and proposed that the successful experience of publicity during the Yan'an period was "Gao Yang's truth, justice in me", "seeking truth from facts, bright and lingering", "open tolerance, in -depth exchanges", "treat with sincerity, moved the world with sincerity, moved the world to the world "" ". The three keywords of Wang Runze praised the meeting "Journalism with Chinese Characteristics" and "Marxist Journalism" and "Practice" are of great significance at the moment. She believes that if she can establish a sense of problem in practice and find the corresponding research materials, it will be a great innovation of Marxism. Yuan Jun said that the red gene and international characteristics rooted in Beiwai, the construction of the Discipline of Beiwai News and Communication has always paid attention to the Marxist outlook on the theme of ideology and the world -facing international news, global communication and cross -cultural communication. Great path. Relying on the advantages of 101 language, Beiwai has the ability to enhance the world influence of Marxist journalism and journalism with Chinese characteristics.

In the keynote speech, Guangxi University specially appointed Junwu Honorary Professor, Dean of the School of Journalism and Communication, professor of the School of Journalism of Renmin University of China, member of the Social Science Committee of the Ministry of Education and the convener of the Discipline of Journalism and Communication. The topic of the essence of the Chinese Communist Party's century -old news practice. He believes that in the century -old news practice, the Communist Party of China insists on scientifically summarizing and theoretical summary guidance, forming a news idea of ​​the Communist Party of China represented by Mao Zedong. Marxism has made historical contributions. The essence of the centennial news of the Communist Party of China is: party management media, people's center, correct orientation, positive publicity, all party handling newspapers, and mass handling.

Professor Ding Baizhen of Nanjing University School of Journalism and Communication, with the topic of "The Important Evolution of Manufacturing Public Oponencies to Guiding Public Oponests -the Communist Party of China for 100 years", sorted out the idea of ​​"making public opinion" from Liang Qichao, Chen Duxiu, Li Dazhao to Mao Zedong; discussed Deng Xiaoping, Jiang Zemin, Hu Jintao and other national leaders "guide public opinion" thoughts; and combined with General Secretary Xi Jinping's discussions on the work of the party's news and public opinion, they put forward the six "new development" of public opinion guidance theory and practice in new forms.

Professor Cheng Manli, Honorary President of the Chinese Journalism History Society and Dean of the National Institute of Strategy Communication of Peking University, titled the "Thinking of the Construction of the Construction of the Discipline of Journalism and Communication with Chinese Characteristics", and pointed out that when the Chinese Communist Party was established for a century The environment of public opinion and the construction of a disciplinary system with Chinese characteristics has become a top priority. Adaptive adjustments need to be made in the theoretical system, curriculum system, and academic evaluation system to fully reflect the appearance and essential characteristics of news communication with Chinese characteristics.

Professor Yu Guoming of the School of Journalism and Communication of Beijing Normal University, under the title of "The focus of the discipline system of innovation and communication disciplines and the right place", in depth the overall changes and development trends of communication disciplines. He believes that, at the time of a century -old change, solving problems must return to practice and find the direction of development in rich possibilities. This is an important methodology for achieving the innovation leap of communication disciplines. For discipline construction, Yu Guoming proposed the process of deeply grasping the socialization process of society, adhering to positive innovation and people -oriented.

Ji Weimin, deputy director of the Institute of Journalism and Communication of the Chinese Academy of Social Sciences, titled the "Top Ten Important Issues in Journalism Construction of Journalism with Chinese Characteristics", and combined with the discipline system, academic system and discourse system of journalism construction with Chinese characteristics, it systematically explained China to explain China The legal basis, research logic, theoretical origin, discourse system construction, academic norms, academic evaluation, academic genre, research methods, platform systems, and innovation directions of characteristic journalism.

Professor Gao Jinping, a professor at the School of International Journalism and Communication and the director of the Marxism Press Research Center. The key points and difficulties of global communication. From the perspective of political system, foreign communication, and international relations, she proposed that in the past 70 years since the founding of New China, the political party image of the Communist Party of China as the Chinese Communist Party of China has long been basically coincident with the national image. In a century -long change, it is necessary to tell the story of the Centennial Party through the conversion of communication content, creating its own communication platform, and transforming thinking methods, showing the real, objective, and comprehensive image of the Communist Party of China.

The meeting held four sub -forums. The topic was discussed.

At the closing ceremony, Professor Liu Guoqiang, Dean of the School of Journalism and Communication of Sichuan University of Foreign Studies, Liu Xie, deputy dean of the Beijing School of International Journalism and Communication, Professor Wei Wei and Associate Professor Wu Meihong of Beiwai International Journalism and Communication College reported on four sub -forum discussions. Essence Gao Jinping said that the second century -old struggle has begun. Chinese journalism research and practice must "take your own way" and "lift your own flag". Disciplinary system, academic system, discourse system.

The meeting was co -sponsored by the School of International Journalism and Communication of Beijing Foreign Languages ​​University, Marxist Journalism Research Center, and Chinese Journalism Society of Journalism History.